It will give you the UNWTO Quest certification for its good practices, management and quality.It is the first destination management organization (OGD) that approved the standards and criteria of the world’s top tourism entity.
UNWTO Quest is a seal of quality and distinction for tourism management organizations of destination . Punta del Este was awarded a certification that belongs to a program of the World Tourism Organization (UNWTO), in cooperation with the Themys Foundation, whose objective is the promotion of the sophistication and excellence of tourist cities in terms of planning , management and monitoring of sustainable development.
On December 20, Zurab Pololikashvili , secretary general of the UNWTO, sent a letter to the president of the Punta del Este Convention Bureau, Nicolás Kovalenko, informing that the spa had approved the training and study standards and processes to acquire the certification. In the letter, he said: “I am pleased to inform you of the positive outcome of the UNWTO Quest Certification process, in which the destination management organization Punta del Este Convention Bureau (Punta del Este, Uruguay) has participated. for the remarkable effort made since it began its march in March 2017 in the program We believe that it has led it to strengthen its internal capacities and improve its performance in the three key areas of destination management: strategic leadership, effective execution and governance efficient . “
This January 2 will be the formal concession of the document, which will be valid for four years and that will become the first tourist management organization (OGD) in the world to receive this certification . The mayor of Maldonado, Enrique Antía, accompanied by other national authorities and the national tourism portfolio, will receive the distinction from the highest authority of the WTO, who on vacation in the country, celebrated: ” Thank you Uruguay for promoting tourism responsible, talking about the role of leaders in promoting tourism that includes children, youth as the basis of inclusive and sustainable tourism for all. “
In dialogue with the local media, the general secretary of the global tourism entity revealed that the recognition obeys good practices and the quality of the services offered to tourists, and because it is considered ” a prestigious spa, with a very strong brand, with high seasonality and with a strong articulated work of the public and private sector “. The World Tourism Organization is, according to its own definition, the United Nations agency responsible for the promotion of responsible, sustainable and accessible tourism for all. It has 158 member states : Argentina was admitted in 1975 and Uruguay two years later.
Its UNWTO Quest certification system is a strategic tool that allows implementing an improvement process in order to enhance internal management, contribute to the competitiveness and sustainability of destinations . On its this website, the World Tourism Organization specifies that it grants the legal document to those OGDs that have demonstrated compliance with the criteria and standards of the program. “Accordingly, the DMOs will enjoy worldwide recognition as organizations certified in quality and excellence in terms of destination management with efficient governance and high performance in their performance,” the site describes.
Punta del Este achieved this in cooperation with the Punta del Este Convention Bureau and Punta del Este Destination, following a process initiated in 2012 of training, evaluation and internal audits that concerns public authorities and private sector leaders.